CPC Calculator

How is CPC (cost per click) calculated?

CPC (Cost Per Click) is calculated by dividing the total amount spent on an ad campaign by the total number of clicks the ad received.

Formula:
CPC = Total Ad Spend ÷ Total Clicks

If you spend $500 and receive 200 clicks:
CPC = 500 ÷ 200 = $2.50

This means you’re paying $2.50 for each click on your ad. CPC is a key metric for understanding how efficiently your budget is being used to drive traffic.