ROAS Calculator | Calculate Your Return On Ad Spend

What do you want to calculate?

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How is ROAS calculated?

ROAS (Return on Ad Spend) is calculated by dividing the revenue generated from an ad campaign by the amount spent on that campaign.

The ROAS formula is: ROAS = Revenue ÷ Ad Spend

So, if you earn $2,000 in revenue and spent $500 on ads:

ROAS = 2000 ÷ 500 = 4.0

That means for every $1 spent on ads, you earned $4 in return — or a ROAS of 4.0x.